Maru/Blue Launches Exclusive Ailments Community

Toronto, Ontario – (February 4, 2019) - Today, Maru/Blue—a premium quality data services firm—is pleased to announce the launch of its exclusive Ailments Community. “Patient research is increasingly important but it can be difficult to find people with very specific health concerns. Now, with our deeply profiled audiences, we have 24 key ailments pre-screened in the U.S., Canada and the UK with feasibility extending to 500+ completes in each ailment in each country,” said Maru/Blue Managing Director, Rob Berger.

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Press ReleaseMegan Paul
Retire or re-hire? 1 in 4 retired Canadians regret retiring and want to go back to work: CIBC Poll

[Source: CIBC - Consumer Research and Advice] TORONTO, Jan. 30, 2019 /CNW/ - A new CIBC poll finds that more than a quarter (27 per cent) of retired Canadians regret retiring and an almost equal number (23 percent) have tried re-entering the labour market. While 59 per cent choose to return to work for the intellectual stimulation, 50 per cent say it's financial concerns that have them hitting the pavement.

The poll also revealed that half of all Canadians would rather keep working past age 65 than retire and endure a lower standard of living. Most (78 per cent) believe that reducing their work hours or "semi-retirement" gives them the "best of both worlds."

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PollsMegan Paul
We’re exhibiting at Marketing Show North 2019!

We are delighted to announce that we are exhibiting at Marketing Show North 2019.

After an incredible three years, Marketing Show North (previously known as Prolific North Live) will be taking place across two days on 27 & 28 February at EventCity in Manchester. Showcasing the latest innovation in marketing across the North.

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Press ReleaseMegan Paul
It's Official: Canadians Say January is the Worst Month of the Year

[Source: Halo Top Creamery] TORONTO, Jan. 7, 2019 /CNW/ - Canadians have officially confirmed that January is the worst month of the year. Halo Top Creamery surveyed Canadians to see just how bad it could be and, not surprisingly, 64 per cent of Canadians stated that January is their least favourite month. However, Halo Top® is here to sweeten the new year with a giveaway every single day that's sure to lift spirits across Canada throughout the entire month.

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PollsMegan Paul
Canadians are spending more time with the company of a screen than with friends and family sharing a meal

[Source: Loblaw Companies Limited] BRAMPTON, ON, Jan. 2, 2019 /CNW/ - As Canadians finalize their New Year's resolutions, President's Choice® is calling for 'eating together' to be added to their lists. With the PC Eat Together™ movement, the brand continues its journey to inspire more Canadians to get back to the table, demonstrating the social power of sharing a meal.

According to a national survey conducted by President's Choice® (PC®) *, 92 percent of Canadians want to spend more time enjoying a meal with loved ones. However, many are guilty of prioritizing screen time and viewing the incredible moments of others over the incredible moments in front them: almost 1 in 3 Canadians (29 percent) admit to spending more than four hours of their free time engaging with screens each day; while 43 percent say they spend less than one hour each day enjoying a meal with friends and family.

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PollsMegan Paul
Less is more: Majority of Canadians want to simplify their lives

[Source: Simplii Financial] TORONTO, Jan. 2, 2019 /CNW/ - Canadians from coast-to-coast agree: it's time to simplify their lives, finds a new survey from Simplii Financial.  Whether it's clearing up clutter, getting a handle on email, or reducing the time spent on routine tasks such as laundry or grocery shopping, the vast majority of Canadians (87 per cent) want life to be more simple.

"Canadians are finding life too busy in many ways and want fewer burdens and more joy. The start of the year is the perfect time to put a plan in place to reduce wasted time and energy and clear the way for what really counts," says Corby Fine, Vice-President at Simplii Financial. "Think about how you can do less – less clutter, less waste, less spending – to do more of what you want in the year ahead."

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PollsMegan Paul
Canadians say paying down debt is their top financial priority in 2019

[Source: CIBC] TORONTO, Dec. 27, 2018 /CNW/ - A new CIBC poll finds paying down debt is the No. 1 financial priority for Canadians heading into 2019, the ninth consecutive year debt repayment has topped the annual survey. Further, almost a third (29 per cent) say they've taken on more debt in the past 12 months citing day-to-day expenses as the top reason for piling up debt. 

"Debt weighs heavily on Canadians, so it's no surprise that Canadians continue to put debt concerns at the top of their list of priorities each year. Debt can be a useful tool for achieving long term goals such as home ownership or funding education, but if you're turning to debt to make ends meet, it may be time for cash-flow planning instead," says Jamie Golombek, Managing Director, CIBC Financial Planning and Advice who shares tips in a new video. 

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PollsMegan Paul
Ford's approval rating down 5% since his election

[Source: CityNews] Six months after being elected premier, Doug Ford’s approval numbers appear to be slipping.

An exclusive poll for CityNews by DART Insight found that Ford’s approval rating is at 35 per cent — down two points from September and five points since the provincial election.

“This follows the Toronto municipal election which incorporated the downsizing of the city council by provincial fiat and a series of other self-inflicted political distractions,” the poll’s findings state.

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PollsMegan Paul
Survey suggests Canadians still feel warmth for 'Baby It's Cold Outside'

[Source: CTV News] TORONTO -- A new survey suggests most Canadians have warm feelings for the holiday song "Baby it's Cold Outside," despite controversy over its lyrics.

The national poll by Campaign Research found 72 per cent of respondents disagreed with radio stations that pulled the song from airwaves because some listeners found the lyrics upsetting.

Canadians older than 45 were most likely to disagree, with 75 per cent opposed to a ban, while those aged 18 to 24 were most likely to agree, with 26 per cent supporting a ban.

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PollsMegan Paul
Budgeting to be a Baller: The Cost-Saving and Money-Spending Habits of Vacationing Canadians

[Source: Skyscanner] TORONTO, Dec. 04, 2018 (GLOBE NEWSWIRE) -- There’s a new way to travel and it’s saving Canadians thousands of dollars. From sleeping in a train station or airport, to skipping meals, Canadians are ‘splurgetting’ on their vacation – a growing trend in which travellers take a hybrid approach and scrimp on some aspects of their holiday so that they have extra cash to spend on luxury bucket-list activities -- according to a new study commissioned by online travel company Skyscanner.  The study of more than 1,500 Canadian travellers conducted by research firm Maru/Blue showed that nearly half of respondents (45 per cent) confirmed they are adopting an alternative to the traditional budget holiday, particularly if they travel twice or more annually.

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PollsMegan Paul
Canadians planning to play hooky this holiday season

[Source: RetailMeNot] TORONTO, Dec. 4, 2018 /CNW/ -- Is it 4 p.m. yet? If so, chances are a third of your coworkers could have already snuck out to start their holiday shopping! According to a recent survey from savings destination RetailMeNot.ca, over one third of working Canadians (37 per cent) say they would leave work early to do at least some of their holiday shopping. And it's no wonder they're packing up early - almost half of Canadians (41 per cent) admit they have not yet finished purchasing their gifts, leaving only a few weeks to make their list and check it twice.

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PollsMegan Paul
Maru/Blue Announces Launch of Maru Voice UK

London, UK – (December 4, 2018) – Today, Maru/Blue—premium quality data services firm—announces the launch of Maru Voice UK. Maru Voice UK is a global expansion of the Maru/Blue online market research panels, joining Maru Voice Canada and Springboard America, (launched in 2006 and 2009, Canada's and the United State’s leading online market research panels). Maru Voice UK will now provide people in the UK with the opportunity to voice their opinions on a variety of topics and issues.

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Press ReleaseMegan Paul
CNW | Don't miss a moment this holiday season with the new PC® Insiders Collection™

[Source: Loblaw Companies Limited] - The holidays are approaching and although it's the most magical time of the year, it can also be the most stressful one.  With almost half* of Canadians preparing to entertain 10 or more people this holiday season, Canadians can find themselves struggling to balance the time spent in the kitchen making meals, with the time spent with family and friends, making memories.

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PollsMegan Paul
Majority of Ontarians disapprove of Doug Ford's job performance: poll

[Source: Daily Hive] Doug Ford’s recent labour reforms may have affected the way Ontarians view the Premier and his party.

According to the latest Campaign Research poll, Ford’s approval rating with respect to his job performance took a hit with results coming in at 37% approval, and 63% disapproval of his performance. Specifically, 41% of men and 34% of women approved of his performance.

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PollsMegan Paul
What is it that keeps Canadians up at night?

[Source: The Star] - Canadians are worried about a lot of things these days, according to a new survey, but they’re not the things dominating the current political debate.

The results of this new Public Square Research poll, made available exclusively to the Star, are a wake-up call to those plotting next year’s federal election campaign. There appears to be a significant mismatch between what’s keeping many Canadians awake at night and what the politicians, of all stripes, are talking about every day in the Commons or in the political headlines.

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PollsMegan Paul
More than a pipe-dream: Two-thirds of Canadians are thinking about taking a life-sabbatical - and some are already saving for it

[Source: Simplii Financial] - Ever thought about ditching your job to live the dream? You're not alone. Almost two-thirds (63 per cent) of Canadians are thinking about doing just that – and as many as one in four of them (25 per cent) are actually saving for it, finds a new survey from Simplii FinancialTM.

For those who aspire to take a break, the poll reveals that it's less about taking a time-out from life, but rather planning for a time-in. Half (50 per cent) say they'd spend the time travelling extensively, and 34 per cent would live or work abroad. One in three (36 per cent) say they'd use the time to start a business of their own.

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PollsMegan Paul
Maru/Blue Announces Exclusive Cannabis Community

Toronto, Ontario – (October 9, 2018) - Today, Maru/Blue—a premium quality data services firm—announces the launch of its exclusive Cannabis Community. “With Canada poised to make cannabis legal October 17, and it being legal in 9 states, as well as the District of Columbia, interest in connecting with cannabis consumers has never been higher,” said Maru/Blue Managing Director, Rob Berger. “That’s why we are so excited to announce our exclusive new Cannabis Community.”

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Press ReleaseMegan Paul
Millennial Men And Women Are Divided On Race And Gender Issues, New Poll Finds

[Source: BuzzFeed News] Nearly half of millennial Democrats identify as democratic socialists or socialists, according to a new poll of millennials in the US from BuzzFeed News and Maru/Blue.

The poll, which ran from Sept. 21 to 24 and questioned people aged 22 to 37, showed deep gender divides among millennials across a stretch of political questions, from what types of candidates they’d support to their own engagement in politics.

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PollsMegan Paul